How we work
Show & Tell starts by understanding the business, the audience and the objective before designing slides. Then we shape the story, design the presentation and prepare it for the room.
1 · Situation
2 · What is at stake
3 · Our answer
4 · Proof
5 · Next step
What working with us looks like
The process covers presentation strategy, presentation design and presentation coaching. Not every project needs every stage, so we start wherever you need us.
We learn about the business, the audience, the objective and the context around the presentation.
We decide what the presentation needs to say, and in what order.
We turn the approved story into visual communication.
Where needed, we help the speaker get ready to deliver it.
Audience first
A customer, an investor, a board member and a conference audience may all hear about the same business. They are not listening for the same thing.
So before we write a single slide, we decide what this particular audience cares about.
The same facts, the same company
Why you? What changes for me?
How big is this? Can this team deliver?
What are we deciding? What are the risks?
Why should I care? What will I remember?
Same business, different room, different story.
Working together
You know the business better than we do. Our job is to ask the right questions, organise what we learn and turn it into communication that works.
Knowledge
Context
Evidence
Access
Structure
Judgement
Story
Design
Clarity
You do not need to arrive with perfect content.
We can work from rough notes, existing material and conversations. Sorting it out is part of the job.
Human + AI
Show & Tell uses AI to support research, synthesis and iteration. It helps us organise information, explore directions and test more ideas, faster.
That gives us more time for the decisions that matter. Strategic direction and final quality remain human-led.
What to expect
Strategy and client direction stay senior-led throughout.
You know what is being reviewed and approved at each stage.
We do not decorate content we do not believe is ready.
Ready to start?
Tell us what you are trying to achieve, who is in the room and what needs to happen next.
